Business Studies

Year group

Autumn 1

Autumn 2

Year 10

• Introduction to the structure, content and assessment of the NCFE Level1 / 2 Technical Award in Business and Enterprise
• Knowledge acquisition Content Area 1: Entrepreneurship, business organisation and stakeholders:
  • What is an entrepreneur
  • Entrepreneurial motivators
  • Entrepreneurial skills and qualities
  • Aims and objectives of business
  • Reasons and structure of business aims and objectives
  • Financial aims and objectives
  • Non-financial aims and objectives
  • Business structures and types
  • Business structure impact
  • Managing change in structures
  • What are stakeholders
  • Types of stakeholder
  • Stakeholder engagement
  • Stakeholder conflict
• Summative Content Area Assessment

• Knowledge acquisition Content Area 2: Market research, market types and orientation and marketing mix:
  • What are aspects of a market
  • Targeting customers
  • Competitive business environment
  • What is market research
  • Primary market research
  • Secondary market research
  • Tertiary market research
  • Types of data and data sets
  • Types of market
  • Market orientation
  • The marketing mix
  • Demand and supply
  • Pricing strategies
  • Product placement
  • Promotional methods
  • Product marketing
  • The product life cycle
  • Product development and innovation
  • The Boston Matrix
  • Branding
• Summative Content Area Assessment

Year group

Spring 1

Spring 2

Year 10

• Knowledge acquisition Content Area 3: Human resource requirements for business and enterprise:
  • Methods of recruitment
  • The recruitment process and stages of recruitment
  • Contracts of employment
  • Staff development
  • Monitoring of staff performance
  • Financial motivation of staff
  • Non-financial motivation of staff
  • Motivational theory
• Summative Content Area Assessment

• Knowledge acquisition Content Area 4: Operations management:
  • Outsourcing
  • Production methods
  • Quality control
  • Customer service
• Summative Content Area Assessment

Year group

Summer 1

Summer 2

Year 10

• Knowledge acquisition Content Area 5: Business Growth:
  • Internal business growth strategies
  • External business growth strategies
  • Efficiency
  • Economies and diseconomies of scale
  • Managing change and challenges of growth
• Summative Content Area Assessment

• Contingency
• Knowledge consolidation, revision, and practice:
  • Content Area 1: Entrepreneurship, business organisation and stakeholders
  • Content Area 2: Market research, market types and orientation and marketing mix
  • Content Area 3: Human resource requirements for business and enterprise
  • Content Area 4: Operations management
  • Content Area 5: Business Growth